Brevo

Brevo is an all-in-one digital marketing platform offering AI-enhanced email and SMS marketing specifically designed for e-commerce growth. The platform uses machine learning to optimise send times, subject lines, and content personalisation, helping businesses deliver the right message at the right moment.

Key features include behavioural-triggered automation for abandoned carts, post-purchase follow-ups, and welcome series, along with AI-powered product recommendations that dynamically update based on customer behaviour. Brevo's unique Conversation feature combines email, SMS, and chatbots into unified customer journeys, while its built-in CRM helps segment audiences for hyper-targeted campaigns.

The platform offers intuitive drag-and-drop editors for emails and landing pages, A/B testing capabilities, and detailed analytics to track ROI. For e-commerce merchants, Brevo provides seamless integrations with Shopify, WooCommerce, and Magento, syncing customer data and purchase history automatically.

With scalable pricing based on list size and email volume, Brevo caters to growing e-commerce businesses looking for an affordable yet powerful alternative to enterprise solutions. Its AI-driven optimisations help improve open rates and conversions while saving time on manual campaign management.

KEY FEATURES:

• AI Send Time Optimisation: Maximises open rates by sending when each contact is most active
• Product Recommendation Engine: Automatically suggests relevant items in emails
• Conversation Platform: Unified inbox for email, SMS, and chatbot interactions
• Behavioural Automation: Triggers emails based on customer actions like cart abandonment
• Landing Page Builder: Create high-converting pages without coding
• Advanced Segmentation: Dynamic lists based on purchase history and engagement
• A/B Testing: Optimise subject lines, content, and send times
• CRM Integration: Tracks customer interactions across channels